Fischer, Lukas-Christian | DW Global Media Forum | DW | 03.05.2013
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GMF

Fischer, Lukas-Christian

Co-Founder, fraisr GmbH, Berlin, Germany

Titel: GMF Foto Lukas-C. Fischer Schlagworte: GMF13, Speaker13, SP1332 Lukas-C. Fischer Beschreibung: Referent Lukas-C. Fischer auf dem Global Media Forum 2013 Format: Sonderformat 244x330 Bildrechte: Verwertungsrechte im Kontext des Global Media Forums 2013 eingeräumt.

Lukas-Christian Fischer is the co-founder and managing partner of www.fraisr.com, an online marketplace where people can sell, buy and do good. It was established in 2012. Every purchase on fraisr is connected to a donation for a good cause, such as Amnesty International and Reporters without Borders. In today's world, awareness of environmental and social issues is no longer a niche attitude. It has transformed into a collective, global mindset. But most people still find it difficult to convert awareness and their goodwill for causes into actual financial support. By linking shopping with social causes, fraisr significantly lowers the hurdles for such people to do good. Fischer has a background in PR and advertising, working for leading German agencies for the last ten years. He studied communication, politics and psychology at Freie Universität Berlin (Free University of Berlin).

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